As a creative partner to the University of New Mexico for more than three years, I supported a wide range of fundraising and engagement initiatives across print, digital, and multimedia channels. Working closely with UNM’s advancement and MarComm teams, I contributed design leadership for annual appeals, Giving Day campaigns, student and community impact stories, and targeted digital outreach. My contribution focused on elevating the visual direction, strengthening brand consistency, and developing accessible, research informed materials that helped connect donors to the heart of the university’s mission. Over the years, we collaborated on new creative ideas, refined campaign structures, and built a strong, trusted partnership.

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UNM’s fundraising efforts saw steady growth during our collaboration, with Lobos Give participation increasing, digital engagement improving year after year, and impact stories gaining stronger visibility across campus communities. The creative work supported a wide range of initiatives that directly benefit students, faculty, and New Mexico residents. UNM was a positive and passionate client, and our shared work helped highlight the meaningful programs that make the university a vital resource for the state.